Luke Erickson

Luke leads the data practice on Forerunner's investment team, bringing a quantitative approach to underwriting product market fit, predicting unit economics at scale, and identifying internal workflows ripe for automation. 

Luke’s perspective is informed by his career in marketing & growth strategy, where he has consulted or personally managed growth strategy for over 60 enterprise and consumer businesses, spanning seed-stage to Fortune 500 companies. He uses the perspective gained through operating to advise on consumer investments with a focus on underwriting & informing growth & data strategy.

Previously, Luke was a Partner at Tribe Capital, a Vice President at CapitalG (the growth equity investment arm of Alphabet), and a Product Manager at Social Capital, where he worked on the automated investment service, Capital-as-a-Service.

Luke lives in North Oakland with his husband & oversized English Mastiff puppy, Lilli.