Portfolio.

Companies in the Forerunner Portfolio are pioneering the digital commerce revolution. By leveraging technology, consumer insights, and a deep commitment to brand building, they are developing innovative go-to-market and scaling strategies, as well as powering business model efficiencies in a quest to modernize today’s retail industry.

Send a little something

Curating and designing on-demand blooms and other sweet surprises. With BloomThat, it’s never been faster or easier to send a little something. Making someone’s day is just a few taps away on our app (or visit BloomThat.com from any device).

Founders
David Bladow - Co-Founder & CEO
Chad Powell - Co-Founder
Matthew Schwab - Co-Founder & President

Status:
Active

Investment:
Series A (Lead) | Board

Well-crafted, great-fitting clothing and a top-notch shopping experience

Leading e-commerce apparel and accessories brand focused on delivering great fit, a fun approach to style, and superb customer experience through a robust online platform, offline Guide Shops, and a Nordstrom distribution partnership.

Founders
Andy Dunn - Co-Founder & Exec Chairman

Status:
Active

Investment:
Seed, Series A, B, C | Board

Just-for-you Rx skincare

First-of-its-kind online service providing customized prescription skincare for acne and anti-aging. Curology partners patients with licensed healthcare professionals, custom-formulates prescriptions, and delivers monthly.

Founders
Dr. David Lortscher - Founder & CEO

Status:
Active

Investment:
Series A (Co-Lead), Series B

Dedicated to beauty from the inside

Beauty brand you want to be friends with. Brought to you by the team at Into The Gloss, Glossier provides a radical new way to engage with beauty and creates products that are inspired by real life. They are designed to be fun and personal, never pretentious.

Founders
Emily Weiss - Founder & CEO

Status:
Active

Investment:
Seed (Lead), Series A | Board

Digitally printed home textiles

Platform bringing mass customization to the $200b home décor market with robust digital printing technology allowing anyone to create and customize fabric and soft home goods.

Founders
Kelly Berger - Co-Founder & CTO
Shane Reilly - Co-Founder & CEO

Status:
Exited

Investment:
Seed (Lead) | Board

Gorgeous shoes; handcrafted in Italy; perfectly priced

New kind of luxury brand handcrafting beautiful shoes in the most well-regarded, family-owned artisan factories across Italy, and offering its shoes at surprisingly attainable prices by selling direct to consumer.

Founders
Ben Fischman - Founder & CEO

Status:
Active

Investment:
Series A, B | Board

Beautiful, sustainable water filters

Design-led lifestyle company on a mission to improve life for everyone who drinks water, with sustainable, plant-based filters that make water healthy and delicious, beautiful carafes and pitchers, and convenient Filters by Mail service.

Founders
Ido Leffler - Co-Founder
Mike Del Ponte - Co-Founder & CEO

Status:
Active

Investment:
Seed, Series A